Esquadro · AI Maturity Diagnostic · AgenticPeople
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Every company has walls that are plumb and walls that are off. The square shows which are which.

See your company's AI maturity level and your teams'. 28 questions, 20 minutes, no signup.

89% of companies use AI. 6% capture meaningful impact in their results. The distance between those two numbers is not technology. It is where the company moved and where it did not. In 20 minutes you find out where yours stands, against whom, and what to do in the next 90 days.

28 questions · ~20 min nothing leaves your browser no signup
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The two studies say the same thing along independent paths: training people without touching the process does not move the result. That is why this diagnostic looks at four places at once, and not only at how well your team can use the tool.

Start the diagnostic How it works

Four places. One bottleneck.

Esquadro is the AgenticPeople method for installing AI culture inside a business area. It starts from two questions anyone understands: is it inside or outside? is it one person or everyone? That crossing gives you four places where change happens. Either all four, or it does not hold.

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What you take home

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Start
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Back
Answer them all to move on
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Your firmest wall

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Where your company stands, place by place

Each quadrant fills from the bottom up depending on how much of that place is already installed. The marked quadrant is the primary bottleneck: the emptiest one, and the one the plan starts with. The dark side is what nobody sees. The bright side is what gets measured.

Inside · not seen
Outside · measured
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of 100
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Your level on the AI Maturity Pyramid

He and Puranam describe four levels and are explicit: level 4 cannot be decreed. It emerges from mastering the levels below. Nobody skips a step.

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Vivianna Fang He (UCL) and Phanish Puranam (INSEAD) · The AI Maturity Pyramid · INSEAD Knowledge, 2026
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Where you stand against companies {{ porteLab }}

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use AI do not use it you
Cetic.br | NIC.br · TIC Empresas 2025 · n=4,174 Brazilian companies · fieldwork Feb 2025 to Jan 2026

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It only moves on when it closes

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the rule that holds it all up

Nothing moves up a level without proof. Individual proficiency only becomes a team thing when it becomes an artifact someone else runs with the author nowhere near. A team artifact only becomes a process when it has a named owner, a metric on the dashboard and passes the data standard. Without those two ratchets, the program is training with a nice name.

From the first flow to the way of the House.

Four quarterly blocks. Each one closes something before the next opens. The fourth ends with the change repeating with nobody from outside in the room.

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It only moves on when it closes

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What you can do on your own. And what you cannot.

Your company can run this plan without AgenticPeople. It was designed that way on purpose. But it would be dishonest not to say where it usually gets stuck.

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The bottleneck already has a name. The conversation starts there.

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The portrait is yours and so is the reading. If you want to read it together, the 30 minutes stay open, no strings.

Notes and sources
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Esquadro · AI Maturity Diagnostic

Every company has walls that are plumb and walls that are off. The square shows which are which.

See your company's AI maturity level and your teams'. 28 questions, 20 minutes, no signup.

89% of companies use AI. 6% capture meaningful impact in their results. The distance between those two numbers is not technology. It is where the company moved and where it did not. In 20 minutes you find out where yours stands, against whom, and what to do in the next 90 days.

28 questions · ~20 min
nothing leaves your browser
no signup
67% × 32%

Organizational factors: culture, manager support, people practices. They explain more than twice the reported AI impact compared with individual factors like mindset and behavior.

Microsoft · Work Trend Index 2026 · n=20,000 across 10 markets, Brazil included · fieldwork Feb 18 to Apr 7, 2026
73% × 25%

Among those who capture results, 73% fundamentally redesigned their workflows. Among the rest, 25%. They are also 3.3× more likely to pursue business transformation.

McKinsey · The State of AI 2026, “On the road to ROI” · n=1,719 across 97 countries · fieldwork May 4 to Jun 8, 2026 · published Aug 25, 2026

The two studies say the same thing along independent paths: training people without touching the process does not move the result. That is why this diagnostic looks at four places at once, and not only at how well your team can use the tool.

How it works

Four places. One bottleneck.

Esquadro is the AgenticPeople method for installing AI culture inside a business area. It starts from two questions anyone understands: is it inside or outside? is it one person or everyone? That crossing gives you four places where change happens. Either all four, or it does not hold.

01
Head · what the person thinks

Judgment to decide what to hand to the machine, what to check and what never leaves your hands. Critical sense in front of convincing and wrong output.

02
Hand · what the person does

Observable proficiency: a project instruction, attached context, an automation built, an agentic tool run end to end.

03
Team · what we believe in

What can be said at no cost, what happens when the agent gets it wrong, and the agreement about what gets automated and what never does.

04
House · how the thing works

Use policy, data protection, a named owner per flow, an audit trail, proprietary context and the redesigned process.

What you take home

A
Your company's portrait across the four places

With the primary bottleneck named: the weakest place, which is where the plan starts.

B
Where you stand against Brazilian companies your size

Base Cetic.br · TIC Empresas 2025, 4,174 companies, fieldwork Feb 2025 to Jan 2026.

C
Your level on the AI Maturity Pyramid

He and Puranam, INSEAD 2026. And why you cannot skip a step.

D
The 90 day plan, week by week

With an owner, a deliverable and a closing criterion per phase. Plus the 12 month arc in four blocks.

Notes and sources
Sources.

Microsoft · Work Trend Index 2026 (n=20,000 across 10 markets, Brazil included, fieldwork Feb 18 to Apr 7, 2026). 67% × 32%, 26% say leadership is clearly aligned, managers who use AI in the open raise perceived value by 17 points. McKinsey · The State of AI 2026, “On the road to ROI”, published Aug 25, 2026 (n=1,719 across 97 countries, fieldwork May 4 to Jun 8, 2026). 89% use it, 37% report EBIT impact, 6% are high performers, 73% × 25% on workflow redesign. Cetic.br | NIC.br · TIC Empresas 2025 (n=4,174 Brazilian companies, fieldwork Feb 2025 to Jan 2026). 17% of Brazilian companies use AI, 15% among small ones, 50% among large ones. Vivianna Fang He (UCL) and Phanish Puranam (INSEAD) · The AI Maturity Pyramid, INSEAD Knowledge 2026.

Method.

The diagnostic uses Esquadro, a proprietary AgenticPeople method. The architecture of the four places comes from Integral Theory. The sequence of the phases comes from Theory U. The two ratchets come from Kegan's subject to object transitions. None of those origins needs to show for the method to work.

Your data.

This diagnostic runs entirely in your browser. No answer is sent, stored or passed to anyone, including AgenticPeople. When you close the page, it all disappears. If you want to keep it, use “Save as PDF”.

Limits.

This is an orientation instrument, not an audit. It does not replace legal advice on data protection, an information security assessment or technical due diligence. The recommendations come from your own answers. If they are optimistic, the portrait will be optimistic.